Wineke Haagsma is PwC’s Director of Corporate Responsibility. Since 2010, her work at PwC has focused exclusively on Corporate Responsibility (CR). While initially this role was confined to the Netherlands, she now has several CR responsibilities on a European, EMEA and Global level. She is responsible for the strategy and implementation of Corporate Responsibility projects, including those related to the Sustainable Development Goals, circular economy, integrated dashboards, social enterprises and stakeholder engagement.
She actively contributes to the global strategy in collaboration with the global Corporate Responsibility team and individual leaders around the globe. She works on innovative ideas and stakeholder understanding and translates these insights into long-term value creation. Her passion is to bring capitalism and idealism together to maximize positive impact.
Besides that, she is a boardmember of the Foundation of the Code Social Enterprises (Stichting Code Sociale Ondernemeningen) and in the board of advisors of the Sustainable Flying Foundation (Stichting Duurzaam Vliegen). Furthermore, she is the co-author of PwC Netherlands’ SDG Booster research report, which investigates how listed companies, government authorities, social enterprises and NGOs integrate the SDGs into their strategy.